Unfortunately, some MSPs that implement outbound sales end up demoralized with the results.
Some are quick to point the finger.
"The salesperson was lazy!" or "The SDR didn't..
Imagine this scenario.
Your MSP is 15 years strong. Your clients appreciate you. They feel the impact your services have had. They feel more secure because they are more secure.
Once a week or so we send an email with our best content. We never bug you; we just send you our latest piece of content.