Rookie cold-callers are new and so of course they’ll make mistakes. And that’s okay. We all make mistakes! Even veteran outbounders aren’t perfect, in fact, I’d say most of us..

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One of the hardest parts of cold-calling is simply getting hold of the right decision-makers. 

Decision-makers are extremely busy. They are either going into a meeting, leaving..

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Gotta love the first paragraph of A Tale of Two Cities.

"It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the..

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